Daasity builds ELT+ for Commerce on the Snowflake Data Cloud

Daasity builds ELT+ for Commerce on the Snowflake Data Cloud Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette.


Modular data platform Daasity has launched ELT+ for Commerce, Powered by Snowflake.

It is thought ELT+ for Commerce will benefit customers by enabling consumer brands selling via eCommerce, Amazon, retail, and/or wholesale to implement a full or partial data and analytics stack. 

Dan LeBlanc, Daasity co-founder and CEO, said: “Brands using Daasity and Snowflake can rapidly implement a customisable data stack that benefits from Snowflake’s dynamic workload scaling and Secure Data Sharing features.

“Additionally, customers can leverage Daasity features such as the Test Warehouse, which enables merchants to create a duplicate warehouse in one click and test code in a non-production environment. Our goal is to make brands, particularly those at the enterprise level, truly data-driven organisations.”

Building its solution on Snowflake has allowed Daasity to leverage Snowflake’s single, integrated platform to help joint customers extract, load, transform, analyse, and operationalise their data. With Daasity, brands only need one platform that includes Snowflake to manage their entire data environment.

Scott Schilling, senior director of global partner development at Snowflake, said: “Daasity’s ELT+ for Commerce, Powered by Snowflake, will offer our joint customers a way to build a single source of truth around their data, which is transformative for businesses pursuing innovation.

“As Snowflake continues to make strides in mobilising the world’s data, partners like Daasity give our customers flexibility around how they build data solutions and leverage data across the organisation.” 

Daasity enables omnichannel consumer brands to be data-driven. Built by analysts and engineers, the Daasity platform supports the varied data architecture, analytics, and reporting needs of consumer brands selling via eCommerce, Amazon, retail, and wholesale. Using Daasity, teams across the organisation get a centralised and normalised view of all their data, regardless of the tools in their tech stack and how their future data needs may change. 

ELT stands for Extract, Load, Transform, meaning customers can extract data from various sources, load the data into Snowflake, and transform the data into actions that marketers can pursue. For more information about Daasity, our 60+ integrations, and how the platform drives more profitable growth for 1600+ brands, visit us at Daasity.com.

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Author

  • Duncan MacRae

    Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette.

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